CRM & Telephony
We connect to your sales team via CRM or telephony and account for your specific business context.
A combination of call transcription, NLP, and custom business rules. The service plugs into your call stream and delivers measurable sales quality insights from day one — no manual listening to hundreds of recordings.
Compare reps by key metrics, close weak spots with coaching, and replicate your top performers' winning phrases across the whole team — noticeable impact within the first few weeks.

Rate each call across all dimensions: track how the client behaved and how the rep handled the conversation. AI commentary gives reps concrete guidance on what could have been done differently to save the deal, what went well, and what to improve.


We connect to your sales team via CRM or telephony and account for your specific business context.
We analyze rep speech and surface what's blocking better performance and what needs to be prioritized first.
Dozens of per-call parameters configured for your business — script adherence, objection handling, next steps, and service quality.
Based on analysis and defined goals, AI delivers recommendations for each call: what the rep should have done differently, what worked well, and what to avoid.
Break down drop-offs by funnel stage, review recommendations to fix the gaps. Identify the warmest leads to prioritize and re-engage — revenue grows through focus, not volume.
See exactly where money is leaking: at inbound, qualification, objection handling, or closing. Get clear, actionable recommendations for each rep's call.
We'll set up a free custom report on your actual calls. You'll immediately see problem areas and know exactly what to do next.
Integration with your CRM or telephony, automatic ingestion of call recordings for evaluation.
We configure the AI for your business, analyze a batch of real calls, and deliver a report with identified issues and recommendations.
We run a session to refine the analysis for your specific needs — narrowing down which calls to evaluate (saving budget), defining key criteria, and adding any context that matters for the report.
Calls are analyzed automatically, aggregated by rep, and available for review in your personal dashboard.
Objective data on why deals fall through and how to systematically lift team conversion.
Turn your sales department from a 'black box' into a transparent, predictable revenue engine.
Insights from real calls: why people don't buy, what's off about your offer, and what language your customers actually use.
Before LantumApp, we monitored calls manually with a team of four QA specialists. Now we analyze far more calls and spot things we couldn't before, like the vocabulary clients use when processing emotional pain points - really useful input for marketing. Call breakdowns for objection handling have become a training department assignment: we can now see exactly what's missing in our scripts. The weekly Thursday summary is great. I'd recommend this to any team that takes quality seriously and has a sales manager open to feedback and committed to improving.
Head of Quality Control, Recruitment & Onboarding
We used to have a pretty chaotic QA setup: manual listening, no real stats, no full picture. Management couldn't see where mistakes were happening or identify each rep's strengths. Now we have a complete view of the department. We can break down every rep's performance and compare data across periods and business lines. In a short time we got analytics for both sales and marketing, so we can adjust campaigns and test hypotheses. For example, if one rep converts better on a specific segment, we route more of those calls to them and check whether that holds. Saves management time and highlights both strengths and gaps. Without this I wouldn't have such detailed visibility into the team. I'd recommend it to any business that wants to improve two departments at once: sales and marketing.
Your service is genuinely great, it delivered real results. Huge thank you for that. Everything is solid: responsive support, quick setup.
Plans based on analyzed minutes. Need a custom quote — book a demo.
€349/ mo
5,000 minutes of analysis
€690/ mo
10,000 minutes of analysis
€1,290/ mo
20,000 minutes of analysis
€2,490/ mo
50,000 minutes of analysis